Case Study
Thrive Mortgage
How a mortgage company in Texas expanded its online presence.
Overview
When Thrive Mortgage wanted to expand its online presence and reach more target audiences, they turned to CODESM for expert assistance. Through a marketing approach focused on social media and web design, CODESM created a compelling visual and written presence targeted at Thrive’s preferred audiences.
The Challenge
Thrive Mortgage had products and services to offer consumers that would make home ownership more affordable and flexible. However, they struggled to stand out in the crowded lending field. In order to create an online presence that helped them stand out, and that could effectively drive conversions, they turned to CODESM’s full suite of marketing experts.
The Approach
CODESM’s solution was to create a powerful social media presence that focused on showcasing Thrive’s many desirable products as well as on the benefits of using Thrive instead of another mortgage company. A growing social media following helped to boost brand awareness among their target audiences. In addition, CODESM’s team also developed a visually-compelling, conversion-driven website. Carefully branded to highlight Thrive’s distinctiveness, this website served as a platform where consumers could come to learn, be nurtured, and convert into customers. Together, this website and the social media presence allowed Thrive to educate consumers on the many compelling, distinctive reasons for consumers to choose them over competitors.
Creatives
Thrive Mortgage expanded their brand across beautifully branded social media platforms and a newly-designed website
- All
- Social Media
- Website
Conclusion
CODESM’s work with Thrive Mortgage resulted in a growing social media presence, and an increase in leads and conversions. As a result, Thrive Mortgage became a noticeable, and desirable, option for families looking for affordable home ownership.