Case Study
Ward North American
How Ward North American leveraged our SEO services to
exponential growth year after year.
Overview
Having taken the stress out of both residential, commercial and corporate moves across the United States for 30 years, Ward North American is no stranger to navigating traffic. However, when their website’s organic traffic started declining, they knew the best way to improve it is to do what their own clients do: call in the experts.
The Challenge
Having taken the stress out of both residential, commercial and corporate moves across the United States for 30 years, Ward North American is no stranger to navigating traffic. However, when their website’s organic traffic started declining, they knew the best way to improve it is to do what their own clients do: call in the experts.
The Approach
CODESM applied modern SEO best practices to Ward North American’s digital assets. This included optimizing their site’s on-page and off-page performance to boost organic traffic, as well as deploying a series of keyword-optimized blogs to drive an inbound marketing strategy.
As a Marketing-as-a-Service (MaaS) client, Ward North American had access to all the marketing and advertising services included in the MaaS offering. While they initially focused only on SEO, the success of our SEO campaigns drove them to capitalize on their organic growth by expanding to additional services.
The Results
+97%
Increase in Leads (YoY)
2x
Conversions Increase (YoY)
+760%
Increase in Search Visibility Clicks (YoY)
7x
Increase in Organic Website Traffic (YoY)
+1200%
Increase in Google Business Views (YoY)
Conclusion
Since the beginning of our journey in 2020, CODESM has helped Ward North American expand their digital presence organically with sustained growth measured across key SEO metrics. SEO is a marathon, not a sprint, and Ward North American will be building on its gains with CODESM to guide the way.